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携程发布《2021用户旅行新趋势洞察》盘点2021旅游消费新趋势

2021年即将接近尾声，穿越疫情两年周期，旅业与旅行者在挑战和生机中不断前行。2021年，在疫情常态化的大背景下，消费者的旅游方式逐渐发生了变化。出游半径更周边、旅行脚步更户外、更…

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文旅融合

2021，携程迭代

尽管去年连续两个季度盈利，大势向好，但在疫情新常态之下，携程的焦虑在于必须找到一条“增长第二曲线”。“旅游营销枢纽战略”是携程破局重要一步，这个庞大而复杂的系统中，包含着携程对私域…

1 4 月, 2021
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